flipkart and dresma

Dresma’s AI Product Photography Solution Boosts Imagery Production for Amazon More

About the Client

Amazon More is one of the leading eCommerce platforms in India, offering a wide range of products to customers across various categories including FMCG, fresh produce & appliances. In addition to online sales, Amazon has a growing network of brick-and-mortar stores in India, providing a seamless shopping experience for customers ‍

Key Challenges

Coordination and Logistics

Prior to using Dresma, the process of capturing and delivering product images for the cataloging team involved multiple stages and coordination between different teams. This resulted in increased time and effort, as well as logistics issues for large or bulky items

Inconsistent Image Quality

The in-store product images were often captured using different cameras and lighting conditions, leading to inconsistent image quality across the product catalog

SKU Naming

With a large number of products, it was challenging to maintain a consistent and accurate naming convention for each SKU, leading to confusion among customers and internal teams

Compliance with Cataloging Guidelines

Amazon More has strict cataloging guidelines, and it was difficult to ensure that the images captured in the stores were in compliance with these guidelines

The Dresma Solution

Dresma worked with Amazon More to create a pre-configured workflow that meets the image guidelines for Amazon's cataloging team. Dresma’s mobile app for product photography , DoMyShoot , was customized with a barcode scanner to ensure that the SKU names are consistent and accurate

The workflows Dresma built for Amazon More offered the following benefits:

flipkart workflow with dresma
Quick Turnaround
The images are delivered within 24 hours, ensuring a faster time to market for new products or updates
High-Quality Images
Dresma’s AI-powered image editing capabilities ensure consistent and high-quality images for each product, improving the overall customer experience and driving sales
Scalability
The app's scalability allows Amazon More to capture product images for any quantity or type of product, making it a flexible and cost-effective solution for their in-store product photography needs
Barcode Scanner
The app's built-in barcode scanner enables accurate and consistent SKU naming for each product, streamlining cataloging processes

Scale & Impact

Our platform has processed 10,000 + SKUs for Amazon More. Based on average manual photoshoot, editing and QC times, this automation equates to a time saving of approximately 20,000+ man-hours, delivering faster go-to-market timelines ( new SKUs launched within minutes against hours and days) and significant operational cost reduction
dresma with flipkart impact on growth of flipkart

See What we created

No items found.

Conclusion

DoMyShoot has enabled Amazon More to overcome the challenges of in-store product photography, providing them with a scalable, cost-effective, and high-quality solution. With DoMyShoot's pre-configured workflow, barcode scanner, and mobile-based capture capabilities, Amazon More's in-store staff can capture and deliver product images quickly and efficiently, ensuring a seamless shopping experience for their customers.

Your Data-Backed Mood board, Built in Seconds

Stop guessing. Start creating with visuals proven to perform in your category

ecommerce product photography

Turn insights into instantly usable creatives

Dresma’s AI-powered mood board generator scans top-performing visuals across Amazon, Instagram, and your competitors. It curates a board tailored to your brand, giving you instant creative direction rooted in data—not guesswork

Discover trending content styles driving engagement in your category

Mood boards are personalized to your brand identity and guidelines

Every idea is backed by performance data, so you design content that converts

From Data to Design with Dresma

Transform insights into visuals that actually perform

Generate My Free Mood boardSpeak to an Expert