7 Tips to Optimize Your Shopify Store for Black Friday Sale

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Team Dresma
September 8, 2025
2
min read
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The most awaited big discount sale is just around the corner. Wondering how to prep your Shopify store for the Black Friday sale in 2025? Following are 7 quick tips to help you generate more sales for your store this season :

1. Optimize your site’s speed

When it comes down to your website’s speed, every second matters. Your eCommerce store should not take more than 2 to 3 seconds to load

2. Be transparent with your policies

Always be transparent with your customers with every return and shipping policy. This can help reduce the return rates significantly

3. Prep start early

Make sure your -

  • Inventory is stocked up
  • Customer service is well-trained
  • Shipping is taken care of

4. Clear product information

Ensure your product’s description has all the required information about your product, such as cost, features, product reviews, and clear product images. DoMyShoot assists you by helping you create high-quality product photos for your Shopify store

5. On the point customer support

If you have staff dedicated to handling customer support, ensure they are all trained well to handle product inquiries. If you are automating this process, ensure your customer support system is well designed and efficient

6. Optimize your images for the holiday season

Use DoMyShoot to give your plain images a holiday season look without compromising on the quality of the picture.

7. Track your progress

Tracking your progress will help you prepare better for future sale days. Use Shopify Analytics to understand your customer behavior and monitor your progress

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