Widu

Widu X Dresma 

Transforming Real Estate Visuals with Dresma – A Success Story of Widu

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Widu is a German startup that has emerged in the competitive real estate and accommodation market. Stunning visuals can make a whole lot of difference, and by partnering with Dresma (an AI solutions and image editing company), these are achievable. Widu was able to speed up its content creation and visual design process for places across Europe and Latin America. 

Dresma’s partnership with Widu turned out to be an asset in transforming its visual marketing strategies. Widu scaled up by adapting this consistent visual content strategy. ‍

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Inconsistent Brand Identity Across Time Zones‍

Widu was working on their visual branding in three different time zones, and they struggled to maintain consistency. This inconsistency led to variations in style, tone, and aesthetics, disordering their content flow. 

Quality Concerns with Scaled Production

Quality suffered while trying to produce content at scale. Overall professionalism suffered too, because of the absence of a centralized system. This limited their AI content optimization. 

Time Zone Delays Hindered Production Speed

The production process slowed down because of dealing with content creation in multiple time zones. Communication delays and asynchronous workflows led to bottlenecks, which hindered their ability to streamline their ecommerce workflow.

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The collaboration between Widu and Dresma’s AI solutions turned out to be perfect for Widu’s premium client. Dresma offered image enhancement, background removal, virtual staging, and more. Dresma’s experienced team of editors made sure that each product image aligned with Widu’s visual content strategy. 

Consistency

Dresma offered a centralized platform to Widu, which allowed consistency and speed. Their style guide was integrated into Dresma’s system, resulting in a unified visual design.

Maintaining Quality

Dresma’s team provided professional results. Widu leveraged its AI content optimization system, which streamlined repetitive tasks like editing and other enhancements to achieve premium quality standards.

24/7 Operations & Streamlined Workflow‍

Dresma’s operations are held 24/7, which ensures complete efficiency despite the time zone difference. This streamlined approach resulted in an improved content flow and minimized delays, allowing Widu to manage faster and more scalable eCommerce workflow. 

Increased Conversions

Widu saw an increase in its conversion rates because of the premium visuals. It was able to capture the attention of its potential buyers and renters.

Streamlined Workflow

Dresma’s efficient processes and quick turnaround times streamlined Widu’s eCommerce workflow, allowing them to handle more clients and projects simultaneously.

Global Expansion‍

The partnership with Dresma enabled Widu to expand its operations beyond Europe into the Latin American market. The consistent quality of their visuals helped establish a strong visual marketing for international presence.

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In conclusion, Widu faced significant challenges in maintaining consistency, quality, and speed for its premium visual content across multiple time zones. Dresma’s innovative AI solutions and editing expertise proved to be the perfect fit.

By leveraging a centralized platform, integrated style guides, and AI content optimization, Widu achieved consistent branding and premium results. Dresma’s 24/7 operations and streamlined content flow eliminated delays, enabling faster turnaround and scalable eCommerce workflows.

With Dresma’s comprehensive services, Widu now delivers exceptional visual content quickly and efficiently, strengthening their brand image and impressing their premium clients.

“Dresma has been extremely helpful for our business. Their image editing services have allowed us to offer a responsive editing solution to our global real estate and accommodation clients.” – MD, Francisco Gallardo

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