Perfect for showcasing multiple products or telling a sequential story.
Pinterest dimensions per image: 1000 x 1500 pixels
Aspect ratio: 2:3
Number of images: 2 to 5 per carousel
Best for: Product galleries and step-by-step tutorials
Shopping Ads
Direct product promotion linked to your store's catalog.
Pinterest pin size: 1000 x 1500 pixels
Aspect ratio: 2:3
Automatically pulls from product feed
Collection Ads
Feature a primary image with smaller supporting images.
Hero image size: 1000 x 1500 pixels
Secondary images: Minimum 300 x 300 pixels
Best for: Showcasing product collections or lifestyle setups
Story (Idea) Ads
Multi-page format for more involved content.
Recommended Pinterest post size: 1080 x 1920 pixels
Aspect ratio: 9:16
Maximum pages: 20
Best for: Tutorials, DIY projects, and recipes
Pinterest Cover Photo Size and Other Special Formats
When creating a Pinterest profile or board, you'll also need to know the proper Pinterest cover photo size:
Profile cover images: 800 x 450 pixels
Board cover images: 800 x 800 pixels (displays as 222 x 150 pixels)
Optimizing Your Pinterest Ad Specs for Success
Creating visually appealing content with the right Pinterest dimensions is just the first step. Here's how to maximize your ad performance:
Use High-Quality Visuals
Ensure all images are sharp, high-resolution, and well-lit
Avoid pixelation or cluttered designs
Alt text should include relevant secondary keywords for better SEO
Keep Text Minimal & Readable
Text overlays should be concise and easy to read
Ensure text contrasts well against the background
Remember: most users will view your content on mobile devices
Maintain Brand Consistency
Use your logo, brand colors, and fonts
Create a recognizable aesthetic across all pins
Consistency strengthens brand recognition
Mobile-First Design
Design with vertical viewing in mind (most Pinterest users browse on mobile)
Stick to recommended Pinterest ad specs: 2:3 and 9:16 aspect ratios work best
Test how your pins display on different devices
Create Engaging Copy
Use clear, action-oriented language in titles
Include relevant keywords for Pinterest SEO
Keep descriptions informative but concise
Universal Pinterest Dimensions for Multiple Ad Types
To simplify your design process, these Pinterest ad sizes work across multiple placements:
1000 x 1500 pixels (2:3): Works for Standard, Carousel, and Shopping Ads
1080 x 1920 pixels (9:16): Ideal for Story (Idea) Ads
1000 x 1000 pixels (1:1): Perfect for square Video and Carousel Ads
Why is this helpful? It reduces the need to create multiple versions of your ads while ensuring consistency across campaigns.
Testing and Optimizing Pinterest Ad Performance
Even with perfect Pinterest ad specs, there's always room for improvement:
Run A/B tests with different formats (image, video, carousel)
Track which Pinterest post sizes and formats drive the highest engagement
Monitor seasonal trends and align your content accordingly
Regularly update your Pinterest cover photo size to keep your profile fresh
Final Thoughts: Making the Most of Pinterest Ad Sizes
Understanding the correct Pinterest dimensions is essential for creating visually appealing, effective ads. By following these Pinterest ad specs and best practices, you'll create content that not only looks professional but also drives engagement and conversions.
Remember: the right Pinterest pin size is just the foundation. Combine proper dimensions with compelling visuals, strategic keywords, and regular testing to maximize your Pinterest marketing success.
Ready to create your next Pinterest ad? Start with the recommended 1000 x 1500 pixel size and watch your engagement grow!
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